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How to set up your first A/B test using OneTwoSplit

Posted on September 17th, 2015.

A/B testing helps to optimize the page of your app in the App Store and get more app installs (a.k.a. revenue). Let’s briefly describe the process in 5 steps: Define what you would like to test (icon, screenshots, video app preview, etc.). Insert the link to your app, and upload the variation of your icon or screenshots. Promote the special...